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Questions about


How do I get to Banff?


The Gathering Summit is hosted at the iconic Fairmont Banff Springs Hotel in Banff, Alberta, Canada from October 23-25, 2024. For those flying in, the closest major airport is YYC Calgary International Airport. From there, it's a scenic 90-minute drive to Banff.

To simplify your travel, we offer attendees a 15% discount on the Banff Airporter's shuttle service. Book your ride with the promo code GATHERING2024 to enjoy the discount.

Alternatively, you can rent a vehicle at the Calgary airport, or opt for an Uber or other car service.

Once in Banff, you can easily get around using shuttle services or the Roam public bus system.

How are accommodations handled?


The Gathering Summit is held at the Fairmont Banff Springs, known as Canada's Castle in the Rockies. This luxury hotel, recently voted the #1 luxury hotel in the world, offers a stunning backdrop for our event.

VIP and Pinnacle pass holders - Booking a VIP ticket is the only way to guarantee a room at the Fairmont Banff Springs throughout the event. VIP access includes a reserved room as part of your package, ensuring you are at the heart of the summit activities.

All Access pass holders - If you hold an All Access pass and wish to stay at the Fairmont, please email for a discounted rate. Availability is limited and rooms are allocated on a first-come, first-served basis.

Alternative accommodations - Banff offers a range of lodging options close to the conference venue. Here is a link to other recommended hotels in the area.

For further details on travel and accommodations, please contact us.

Questions about


Are group passes available?


Absolutely! We offer group passes for teams, colleagues, or friends who want to experience The Gathering Summit together. Our group passes are designed to give you and your group a seamless and unforgettable experience.

If your group consists of 6 or more attendees, please reach out to us directly via our contact form to discuss your needs and options. Our dedicated group sales team will assist you every step of the way.

Corporate teams - Many of our corporate partners find The Gathering ideal for off-sites, team building, or strategic planning sessions. With direct access to our event team and the Fairmont Banff Springs, we can tailor your experience to boost team morale and enhance strategic engagement.

Let us help you create a memorable and productive Gathering experience for your group, reach out to our team here.

Are tickets refundable?


Tickets for The Gathering Summit are non-refundable; however, they are transferable. If you need to change the name on your pass, we're here to help facilitate that adjustment.

Event credit - Understanding that plans can change, we offer the option to receive a credit for the full value of your ticket purchase. This credit is valid for one year and can be applied to any future Gathering experience, whether it's our annual summit or any other event we host. Please note that all event credits must be used within one year from the date they are issued.

How do I access my pass and agenda?


Upon registering for The Gathering, you will receive a confirmation email. Passes will be distributed 30 days prior to the event. Please check your email, including your spam folder, for this important information.

Agenda details - The detailed agenda for the event will be released 60 days prior to The Gathering. Since our schedule is subject to change, you can always find the most current information and a general outline of the three-day event on our agenda page.

Live event app - We use Swapcard for an enhanced on-site experience. This app will serve as your live agenda during the event, allowing you to set up a profile, connect with other attendees, and register for sessions and Night Gatherings. You can download Swapcard for iPhone from the App Store here or download it for Android from Google Play here.

If you have any issues accessing your pass, the agenda, or need help with other inquiries, please don’t hesitate to submit a ticket here or contact our community support team by submitting the form on our contact page. We're here to ensure you have everything you need for a seamless experience at The Gathering.

How do I choose the right pass for me?


At The Gathering Summit, we offer various pass tiers to cater to different preferences and needs. Here’s a breakdown to help you select the pass that best fits your experience goals:

Session pass - Ideal for those who want a taste of The Gathering. This pass grants access to the main sessions on Thursday and Friday. It's our most economical option but does not include lunch, excursions, or access to Wednesday’s Brands & Brews off-sites and masterclasses.

All Access pass - Experience everything The Gathering has to offer. This pass includes all sessions, our special Brands & Brews sessions on Wednesday, lunches on Thursday and Friday, and exclusive entry to the Tony Hsieh Gala and the inaugural Brand Hall of Fame Induction on Friday evening.

VIP pass - For those seeking a premium experience, the VIP pass includes all benefits of the All-Access Pass plus accommodation at The Fairmont, white-glove service, prime seating, VIP hosting, and first access to inner sanctums and exclusive dining experiences.

Pinnacle pass - Our most exclusive option, limited to only 20 guests, offers behind-the-scenes access, prime seating, a personal VIP host, private dining experiences, and meet-and-greets with speakers. This pass is designed for guests who desire the utmost in luxury and personal attention.

Choose your pass based on the level of access and experiences you wish to enjoy. Each tier is designed to provide a unique and enriching experience at The Gathering Summit.

Questions about

Event experience

Is the event venue accessible?


We are committed to ensuring an inclusive and accessible experience for all attendees. For detailed information on accessibility at The Fairmont Banff Springs, including accommodations, accessible areas, and available amenities, please visit The Fairmont Banff Springs' accessibility commitment page.

What can I expect at The Gathering?


Inspirational and actionable content - Expect a stellar lineup of speakers delivering insightful presentations that combine inspirational narratives with practical applications. From transformative workshops to enlightening panel discussions, each element is curated to challenge and expand your thinking.

Unparalleled networking opportunities - Engage with a diverse group of industry leaders through a series of curated gatherings designed to foster meaningful connections. Whether it's during one of our intimate Inner Sanctums, our celebratory galas, or our exclusive Night Gatherings, you’ll find numerous opportunities to network with peers and influencers.

Diverse activities - Where else can you bowl, dress up for a gala, learn from leading brands, and hike the Canadian Rockies all in one day? The Gathering offers a range of activities that blend professional growth with personal exploration.

Inner sanctums - These are coveted, intimate sessions where attendees can engage directly with trailblazers in an open, ask-me-anything format. These sessions are a chance to gain personal insights in a smaller group setting, making them a must-attend for those looking to dive deeper.

Night gatherings - After the sun sets, the Night Gatherings come alive, offering off-site activities like VIP dinners, roundtable discussions, and unique local experiences. These gatherings are perfect for unwinding and continuing conversations in a more relaxed setting.

Brand Hall of Fame - Experience the inaugural induction of the Brand Hall of Fame, celebrating the legacies of the world’s most influential brands. This addition to our summit provides an extra layer of depth and prestige to the event.

View more about the event on our about page.

What makes The Gathering unique?


The Gathering Summit is not just a conference; it's an experience set against the backdrop of Banff's stunning scenery, designed to reshape how you view leadership, culture, and commerce.

At The Gathering 2024, you’ll leave not just inspired but also equipped to elevate your business and branding strategies. Join us for an experience that transcends the typical summit format, where every session, speaker, and social event is designed to catalyze professional growth and personal connections.

Questions about


How can I obtain media credentials?


We welcome members of the press to cover The Gathering Summit. If you are a journalist, blogger, or represent a recognized media publication and are interested in obtaining press credentials, we encourage you to apply.

Eligibility - Please note that press credentials are reserved for journalists and bloggers affiliated with third-party publications. Content marketers and influencers, while not eligible for media credentials, are welcome to attend and cover the event.

Application process - Due to high demand and limited availability, all media credentials are subject to review. To submit your request for media credentials, please contact us ecomplete the application form.

We look forward to seeing you at The Gathering and facilitating your coverage of this premier event!

How do I partner with The Gathering?


Interested in positioning your brand alongside industry leaders at The Gathering? We welcome partnerships that align with our mission and provide value to our attendees. We offer a variety of sponsorship and partnership opportunities, both turnkey and customizable, to ensure your brand connects effectively with over 1500+ C-suite leaders and brand builders.

For detailed information on how to become a sponsor and to explore partnership opportunities, please contact us. Our dedicated sponsorship team will follow up with you to discuss potential collaborations and tailor an engagement that suits your brand's objectives.

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