Rodney Rambo is the VP Marketing, Special Projects at Converse Inc. where he oversees the creation, development and execution of all global special projects for the Converse brand. In this role, Rodney plays a key leadership role in positioning the brand’s passion to deepen its connection to Converse consumers around the world. Rodney joined Converse in November 2012 as Global Marketing Director where he led the evolution of the global marketing strategy for the brand. In his time at Converse Rambo was promoted to Global Vice President of Marketing for Chuck Taylor All Star, where he owned the long-term vision and marketing process for the Converse Chuck Taylor All Star franchise, and was a critical part of the team that drove to life the revolutionary Chuck II sneaker.
Rodney Rambo comes to Converse with over fifteen years of footwear and youth marketing experience. Prior to Converse, he worked at Vans; where he witnessed the brand grow exponentially since he started in 2004. From 2006 to 2012, Rambo oversaw the brand’s global marketing strategy for their performance, lifestyle, action sports and kids categories, travelling to key accounts throughout the U.S., Europe, Asia and Canada. Directly managing several key categories within Vans, he also held the position of National Accounts Senior Marketing Manager working with key accounts from Zumiez and Journeys to Kohl’s and JCP on online/in store marketing, advertising and events.
Immediately out of college, Rambo’s roots were deep within the action sports marketing world, working with the iconic surf, skate and snow brands from the early 90’s, including Volcom and the Pacific Sunwear Corp. (Pacsun) in Orange County, California.
Rambo was born and spent most of his life in Southern California, and attended Northern Arizona University. Based at Converse World Headquarters in Boston, Mass., Rambo reports to Geoff Cottrill, CMO. He resides in West Newbury, Mass. with his wife Shannon, two sons, Judd, age 9, and Gibb, age 6.
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