Corby Fine

VP Customer Experience Strategy, Rogers Media

Corby is a well-known and respected leader throughout the integrated digital media industry in North America. He has been instrumental in developing strategic growth opportunities and has led numerous wins for companies across different verticals.

He has worked collaboratively developing go-to-market offerings and client and agency relationships. As well, he has led strategy, sales, platform and new business development initiatives focused on audience development, revenue and innovation. He comes with 15+ years of business experience cross technology, startups, media and consulting. Specialties include monetizing online audiences, eCommerce, interactive marketing, social media, CRM and loyalty. Key accomplishment include the launch of CPAX, one of the world’s first multi publisher premium advertising exchanges, and the launch of Rogers Audience Solutions business, using rich first party proprietary data to develop advanced advertising solutions.

Corby is responsible for integrating digital strategy and execution to transform the experience for Rogers customers. This includes 11 million consumers, hundreds of thousands of business and enterprise clients, and media agencies and other advertising partners. Working towards a seamless, omni-channel experience leveraging the best in digital, social, mobile, contact centre, retail, field service and other channel strategies.