Inner Sanctum

Each year at The Gathering, A Society of Cult Brands honours a courageous few who have boldly led their brands to cult status, or are valiantly defending it. These enlightened leaders represent our growing nucleus, and an expanding wellspring of secret knowledge; the illuminati of brand success.

Inner Sanctum provides a select few attendees with an intimate, open forum to personally learn from the mavericks and mavens who’ve blazed the trails. An ask-me-anything format, with no topic, no agenda, no presentation. Meet the masters, raw and unplugged.

These sessions are only available to registered All-Access and VIP Pass holders.


  1. Click the button to RSVP.
  2. Enter the email address used at registration.
  3. You will receive an email from Bizzabo with a link to edit registration details.
  4. This link will take you to registration details web page, click Session Selector at the top of the page.
  5. Choose the session you’d like to join and save changes.

If you do not receive the email from Bizzabo, or are having issues, please email [email protected].

Speaker Line-up

Track 1 – FULL

  • Joe Belliotti, Former Director of Global Entertainment Marketing, The Coca-Cola Company
  • Matt O’Neil, Former VP, Brand And Media, The Dallas Cowboys
  • Todd Ballard, CMO, GoPro
  • Ryan Collis, Sr. Director of Marketing, Mountain Dew
  • Dave Welch, Director Of Communications, The Chive
  • Tyler Williams, Fungineer,

Track 2

  • Todd Ballard, CMO, GoPro
  • Joe Belliotti, Former Director of Global Entertainment Marketing, The Coca-Cola Company
  • Andy Cohn, President & Publisher, The FADER
  • Afhdel Aziz, Founder & Chief Purpose Officer, Conspiracy of Love
  • Carolyn Feinstein, CMO, Dropbox


How it works

  • Must be an All-Access pass or VIP Pass holder to RSVP for these sessions
  • There are 12 sessions to choose from, limited to 24 delegates per session
  • Session RSVP will close on Feb. 2, 2018 at 9:00am MST
  • Each All-Access or VIP pass holder is allowed to register for one Inner Sanctum Session