Our Mission: Inspire authenticity and creativity, facilitate real relationships between brands and bands to influence global culture. Learn from industry influencers about how these partnerships are formed and get exclusive access to unique shows from renowned artists.



Fairmont Banff Springs

Wednesday Feb, 20th

9:00pm // Yukon Blonde

10:30pm // Dear Rouge

Fairmont Banff Springs

Thursday Feb, 21st

10:00pm // The Gathering Summit Gala & Afterparty

The Rose and Crown

Friday Feb, 22nd

9:00pm // Beach Season

10:00pm // Cadence Weapon

11:00pm // Holy Fuck

12:00am // Bun B

Fader Forums - Speaker Series

Exploring Authenticity in Music colliding Bands with Brands


5:30pm - Joe Bellioti, CEO and Founder of Noisegate Joined by Dear Rouge


4:00 - Jason White of Beats Joined by Cadence Weapon


11:00am - Andy Cohn, President of The Fader Joined by Bun B and Holy Fuck

Joe Belliotti

Founder of NOISEGATE

Named to Billboard's 40 under 40, Billboard's “Power 100” and Branding Power Players list, Joe founded NOISEGATE in 2018. NOISEGATE is a...

Jason White

Global Head of Marketing

Jason started his career in New York City learning the fundamentals of marketing at Saatchi & Saatchi and BBDO where he led campaigns for Johnson & Johnson, Procter & Gamble and M&M Mars...

Andy Cohn

President & Publisher


Banff Springs // Main Stage

Banff Springs

Located in the heart of Banff National Park, a UNESCO World Heritage Site, the world famous Fairmont Banff Springs hotel stands as a landmark in the picturesque alpine town of Banff, Alberta. Canada's "Castle in the Rockies", has been providing legendary hospitality to our guests for more than 125 years.


Air Canada // Scene Stage

Rose & Crown

A fixture in the music scene in Banff, the Rose & Crown hosts live music every night of the week; but none of them like this: The Air Canada // Scene Stage is the Country & Rock and Roll half of The Gathering // Music featuring artists from around North America.


Canalta Lodge

The brand new Canalta Lodge is here. Smart amenities and local hospitality are waiting for you. Stunning, natural surroundings always included.


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