As the largest health club in Canada (and fourth largest in the World), GoodLife Fitness is an example of being hyper-successful by focusing on noble brand values.
Their stated purpose is to “give every Canadian the opportunity to live a fit and healthy good life” and everything they do is aimed at providing their members what they need most to change their lives for the better. From personal fitness classes to workplace wellness, heath specialists to community involvement, GoodLife Fitness fosters a cult following of 1Million+ members devoted to improving their physical and mental wellness 24/7. Exclusive partnerships with Jillian Michaels and Les Mills International, combined with hundreds of grass roots efforts initiated by empowered local operators, ensures GoodLife Fitness will continue it’s meteroric rise as one of North America’s most adored brands.
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