Speakers

Listen and learn, as masterful marketing strategies that forge fanatical cult followings are exposed.

Speakers

Brian Jennings

CMO

Brian is responsible for the NHL’s global marketing strategies, including consumer product licensing and design business that generates more than $1Billion annually.

Gregg Sauter

VP, Marketing & Business Development

Gregg manages brand development, marketing, ticketing and all things digital for the hugely popular (and Grey Cup Champions) Roughriders.

Cabbie Richards

Host

Cabral "Cabbie" Richards is host of "Cabbie Presents" on TSN’s Sportscentre, part of Canada’s #1 specialty channel.

Steve Hartman

Managing Director, Direct & Marketing

Steve is responsible for urbanoutfitters.com business as well as all of Urban Outfitters’ creative and marketing activities in North America.

Charlene Rooke

Editorial Director

Charlene has been a leader of consumer, custom and association magazines for over 20 years.

David Luner

President, Brand Partnerships & Franchise Management

As President of Brand Partnerships and Franchise Management, David is responsible for variety of ancillary rights divisions including Brand Partnerships & Integrated Marketing, Digital & Interactive, Licensing, Live Events, and many more.

Arun Hozack

VP, Marketing

Arun oversees the effective implementation of the entire Red Bull marketing mix - brand management, sports & culture marketing, along with the content management strategy.

Denise Lee Yohn

Author

Blending a fresh perspective, twenty-five years of experience working with world-class brands including Sony and Frito-Lay, and a talent for inspiring audiences, Denise Lee Yohn is a leading authority on building and positioning exceptional brands.

Ethan Song

Co-Founder, CEO, & Creative Director

As co-founder, CEO, and Creative Director of menswear e-tailer Frank & Oak, Ethan enhances everything customer-facing, including the product, marketing campaigns, and online shopping experience.

Cathy Tull

SVP, Marketing

The LVCVA is the destination marketing organization for Las Vegas and Southern Nevada. Cathy oversees all marketing, advertising and sales efforts.

Jackie Mcatee

Director, Consumer Marketing

Jackie McAtee is an award-winning brand marketing professional who has travelled the world developing her skills in consumer engagement and brand marketing.

Taso Mascalidis

Senior Manager, Advertising & Promotions

Taso Mascalidis joined Deeley Harley-Davidson® in September, 2011. His responsibilities include National and Regional Advertising, Media Planning, National Partnerships, Promotions and Charitable programs.

Todd Ballard

Director, Sports Marketing

For nearly two decades, Todd Ballard has orchestrated successful marketing and branding campaigns for corporate and endemic brands through the integration of purpose-driven initiatives that engage consumers in an authentic and credible voice.

Frederick Lecoq

VP, Marketing and E-Commerece

Frederick Lecoq leads the marketing team at Canada’s number one sporting goods retailer – FGL Sports, operating banners such as Sport Chek and Atmosphere.

Chris Fountain

CEO

Despite having studied Economics and Politics at Trent University, Chris made an unconventional decision and became a nightclub owner (leading to valuable insights about 18–35 yr-olds that’s proven useful in his current role).

Robert (Bob) Sartor

CEO

Bob Sartor is the President and CEO of Big Rock Brewery, Canada’s largest craft brewery.

Barry Anderson

Strategic Catalyst

Barry Anderson (Hadron Strategic Catalyst) is an industry leader in integrated brand development and consumer engagement.

Jordan Berg

Co-Founder

Jordan Berg brings over a decade of advertising experience to his role at Questus.

Chris Malone

Co-Author

Chris is a consultant and keynote speaker who helps clients achieve sustained business growth and performance.

Greg Plata

Team Lead, Sponsorship

Corey Evans and Greg Plata oversee all of WestJet’s national Sponsorships, Community Investment and Experiential Marketing initiatives.

Corey Evans

Manager, Sponsorship & Community Investments

Corey Evans and Greg Plata oversee all of WestJet’s national Sponsorships, Community Investment and Experiential Marketing initiatives.

Chris Kneeland

CEO

Chris spent over a decade applying his marketing acumen to several Fortune 100 brands. Client side at John Deere and The Home Depot, and as S.V.P at Rapp in Dallas TX working with brand leaders at Macy’s, Albertson's, and Best Buy.

Previous Speakers

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