Tremendous insight into how some of the most courageous marketers are reinventing traditional marketing and advertising.

- Globe & Mail

Brand leaders at The Gathering have demonstrated courage in abandoning traditionally-accepted marketing practices for new ways of connecting with consumers that spark brand advocacy, customer allegiance.

- Calgary Herald

Designed to share secrets about customer engagement from brands that have cult-like followings and explain to marketers how non-traditional engagement tactics can result in big business results.

- Marketing Magazine

The tactics of “cult” brands that forgo traditional mass advertising in favour of customer engagement.

- Marketing Magazine